(PS) Navi Radjou+Jaideep Prabhu–The Rise of the Frugal Economy
In a famous 1937 essay, the economist Ronald Coase argued that the reason Western economies are organized like a pyramid, with a few large producers at the top and millions of passive consumers below, is the existence of transaction costs … Continue reading (PS) Navi Radjou+Jaideep Prabhu–The Rise of the Frugal Economy
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